Exploiting the conference tourism potential

​With the advantage of having more than 30 industrial parks and tens of thousands of domestic and foreign businesses operating, this is a fertile market for tourism businesses to exploit tourism products combining conference, one tourism product tend to thrive in the coming time.

A seminar on tourism links organized by the Department of Culture, Sports and Tourism at Suoi Mo tourist site

Conference demand comes with high quality resort services

Buu Long tourist site has long been one of the choices of many businesses in the province to organize events, conferences and camps. Along with the system of halls, restaurants, Buu Long tourist site currently has over 40 hotel rooms to serve guests. With the advantage of being in the center of Bien Hoa city, in recent years, Buu Long tourist site has exploited MICE field quite well from enterprises inside and outside the province. Buu Long tourist site is one of the tourist sites with a large area in the province in recent years, capable of serving in many fields such as: tourism, camping, restaurants, hotels ...

At the tourist Giang Dien and Suoi Mo tourist sites ... conferences and seminars with the scale of several hundred guests are also invested and exploited by enterprises. Mr Pham Chau An, Deputy General Director of Suoi Mo Tourist Investment Co., Ltd (Suoi Mo tourist site, Tan Phu district) said that currently Suoi Mo tourist site could serve conferences and meals for delegations with number from a few dozen to 400 attendees. Besides meetings, businesses could visit Suoi Mo tourist site or stay if they have a need. To make good use of MICE tourism products, Suoi Mo Tourist site often has separate preferential policies for each business customer, these factors depend on the size and demand of customers to use services with reasonable price. Therefore, Suoi Mo has organized many seminars and conferences of businesses inside and outside the province in the past time and well evaluated for the service quality of the tourist site.

Meet market demands

 Along with the tourist sites in the province, the hotel system has also exploited the MICE market for many years such as: The Mira Central Park, Aurora, Dong Nai hotels ... According to representatives of hotels, restaurants, conference tourism combines resorts are tending to develop strongly in businesses. Mr Huynh Quoc Bao, Director of Dong Nai Hotel shared that the strength of Dong Nai Hotel for a long time is organizing events and conferences for businesses in the province as well as tourist delegations outside the province. With a conference capacity up to about 1.5 thousand people and meeting the accommodation needs of about 200 passengers, Dong Nai hotel is always a reliable address for businesses with quality good, professional service.

 There are currently 129 tourist accommodation establishments and 24 tourist sites in whole province. In order to achieve the striving target in the period of 2021 - 2025, the average growth rate of visitors and stays will reach 11% / year or more. Revenue from tourism reaches 18% / year or more. Attract about 8.5 million visitors of visiting and staying by 2025 . Tourism revenue reached 3.8 trillion VND. The Provincial People's Committee determined that, in addition to building the brand of ecotourism as a highlight, Dong Nai must promote her strength that having many industrial parks and many convenient transportation routes, seminars between domestic and foreign partners. This will be a condition for Dong Nai tourism to build and develop MICE tourism.​

Phan Anh